commonfield | digital marketing case study

CASE STUDY

Commonfield

UK's largest manufacturer & installer of fitted furniture

Together with our sister company, Create + Deploy, we have been working with Commonfied, a large manufacturer and installer of bespoke fitted furniture, over many years.

From internal brand systems, extensive product & sales brochures, to a full website re-build and now a comprehensive digital marketing campaign, we continue to deliver incredible results for them.

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RETURN ON INVESTMENT

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Increase in WEB traffic

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RISE IN ENGAGEMENT

Aims & Objectives

Our extensive SEO campaign for Commonfield, a leading brand in their industry, was a strategic endeavor to boost their online visibility, drive organic traffic, and improve search engine rankings. 

This comprehensive, ongoing campaign, is characterised by rigorous keyword research, website optimisation, high-quality content creation, and authoritative link building.

The Campaign

We began with extensive keyword and competition research, with a focus on high-volume, industry-relevant terms and long-tail keywords that potential customers were likely to use.

We optimised Commonfield’s website to ensure a user-friendly experience, fast load times, and mobile responsiveness. Simultaneously, our content team developed engaging, keyword-rich content to provide value to visitors and increase dwell time.

An integral part of our strategy was link building. We cultivated relationships with industry influencers and reputable websites to gain high-quality backlinks, boosting Commonfield’s domain authority and SEO rankings.

The Results

Commonfield continues to see a significant improvement in their organic search visibility. The website traffic has increased by an incredible 590%, with organic search being the main contributor.

The company also ranks on the first page of Google for multiple targeted keywords, leading to a substantial boost in customer enquiries and conversions. The local SEO efforts improved Commonfield’s visibility in local listings, driving more foot traffic to their physical locations.

The SEO campaign’s success has underscored the importance of strategic SEO practices in driving online visibility, leading to an increase in both online and offline conversions for Commonfield.

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“Working with the team at Create + Deploy & Saturate has transformed our company in so many ways over the last 3 years. We look forward to continuing our partnership for many more to come"

Kim D | Head of Marketing | Commonfield